Brevo vs Drip

A detailed comparison of Brevo and Drip — features, pricing, pros & cons, and which one is right for you.

Last updated: April 12, 2026
MonthlyAnnual
Brevo

Brevo

4.4(3,456 reviews)
Free tierFrom $19/mo
Drip

Drip

4.4(987 reviews)
From $39/mo

Pricing Comparison

PlanBrevoDrip
FreeFreeCustom
Starter$19/mo$39/mo
Business$49/mo$49/mo
BrevoPlusCustom$89/mo

Feature Comparison

FeatureBrevoDrip
A/B testing
Automation
CRM
Email campaigns
Free tier
Landing pages
SMS marketing
Segmentation
Transactional email

Pros & Cons

Brevo

Brevo

Pros

  • Generous free tier
  • SMS marketing
  • CRM included
  • Transactional emails

Cons

  • Limited automation on free
  • Email design dated
  • Support can be slow
Drip

Drip

Pros

  • Built for e-commerce
  • Powerful automation
  • Revenue attribution
  • 30% lifetime

Cons

  • No free tier
  • Expensive for small lists
  • Learning curve

The Verdict

Overall Winner: Brevo

Brevo edges ahead with a 4.4 rating and stronger feature set, though Drip remains a solid alternative, especially with its free tier.

Best Value

Brevo

From $19/mo

Most Features

Brevo

9 features

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Thinking of switching?

Read our step-by-step migration guide to switch from Brevo to Drip (or vice versa) without losing data.

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