Is Hootsuite better than HubSpot?

Both Hootsuite and HubSpot are popular CRM & Marketing tools. Hootsuite has a 4.1 rating while HubSpot has 4.7. The best choice depends on your specific needs and budget.

How much does Hootsuite cost compared to HubSpot?

Hootsuite starts at $99/month. HubSpot offers a free plan and starts at $30/month.

Can I switch from Hootsuite to HubSpot?

Yes, you can switch between Hootsuite and HubSpot. Check our migration guide for step-by-step instructions on how to transition your data and workflows.

Hootsuite vs HubSpot

A detailed comparison of Hootsuite and HubSpot — features, pricing, pros & cons, and which one is right for you.

Last updated: April 12, 2026

MonthlyAnnual

Hootsuite

4.1(4,321 reviews)

From $99/mo

HubSpot

4.7(7,654 reviews)

Free tierFrom $30/mo

Pricing Comparison

Plan	Hootsuite	HubSpot
Professional	$99/mo	Free
Team	$249/mo	$30/mo
Business	$739/mo	$1781/mo
Enterprise	Custom	$5000/mo

Feature Comparison

Feature	Hootsuite	HubSpot
API access
Analytics
CRM
Email marketing
Free tier
Integrations
Landing pages
Live chat
Marketing automation

Pros & Cons

Hootsuite

Pros

Multi-platform management
Good scheduling
Team collaboration

Cons

Expensive
UI cluttered
Limited free plan

HubSpot

Pros

Powerful free CRM
Comprehensive platform
Excellent integrations

Cons

Very expensive at scale
Complex pricing
Steep learning curve

The Verdict

Overall Winner: HubSpot

HubSpot edges ahead with a 4.7 rating and stronger feature set, though Hootsuite remains a solid alternative, especially with its free tier.

Best Value

HubSpot

From $30/mo

Most Features

HubSpot

9 features

Thinking of switching?

Read our step-by-step migration guide to switch from Hootsuite to HubSpot (or vice versa) without losing data.

Other CRM & Marketing Alternatives

Hootsuite vs HubSpot

Compare features & pricing

Hootsuite vs Monday.com

Compare features & pricing

Hootsuite vs Pipedrive

Compare features & pricing