GetResponse vs ActiveCampaign

A detailed comparison of GetResponse and ActiveCampaign — features, pricing, pros & cons, and which one is right for you.

Last updated: April 12, 2026
MonthlyAnnual
GetResponse

GetResponse

4.3(1,567 reviews)
Free tierFrom $19/mo
ActiveCampaign

ActiveCampaign

4.5(3,456 reviews)
From $29/mo

Pricing Comparison

PlanGetResponseActiveCampaign
FreeFree$29/mo
Email Marketing$19/mo$49/mo
Marketing Automation$59/mo$149/mo
Ecommerce Marketing$119/moCustom

Feature Comparison

FeatureGetResponseActiveCampaign
A/B testing
API access
Analytics
Commerce/payments
Free tier
Landing pages
Segmentation
Templates
Visual automations

Pros & Cons

GetResponse

GetResponse

Pros

  • Webinar hosting included
  • Conversion funnels
  • Good automation
  • 33% recurring

Cons

  • Deliverability concerns
  • UI dated
  • Limited free plan
ActiveCampaign

ActiveCampaign

Pros

  • Best-in-class automations
  • Built-in CRM
  • ML features
  • 900+ integrations

Cons

  • Steep learning curve
  • Gets expensive
  • Complex interface

The Verdict

Overall Winner: GetResponse

GetResponse edges ahead with a 4.3 rating and stronger feature set, though ActiveCampaign remains a solid alternative, especially with its free tier.

Best Value

GetResponse

From $19/mo

Most Features

GetResponse

9 features

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Thinking of switching?

Read our step-by-step migration guide to switch from GetResponse to ActiveCampaign (or vice versa) without losing data.

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