Moosend vs Mailchimp
A detailed comparison of Moosend and Mailchimp — features, pricing, pros & cons, and which one is right for you.
Last updated: April 12, 2026
MonthlyAnnual
Pricing Comparison
| Plan | Moosend | Mailchimp |
|---|---|---|
| Free Forever | Free | Free |
| Pro | Custom | $13/mo |
| Enterprise | Custom | $20/mo |
| Premium | — | $350/mo |
Feature Comparison
| Feature | Moosend | Mailchimp |
|---|---|---|
| A/B testing | ||
| API access | ||
| Analytics | ||
| Commerce/payments | ||
| Free tier | ||
| Landing pages | ||
| Segmentation | ||
| Templates | ||
| Visual automations |
Pros & Cons
Moosend
Pros
- Very affordable
- Lifetime recurring
- Good automation builder
Cons
- Smaller template library
- Basic integrations
- Limited CRM
Mailchimp
Pros
- Huge brand recognition
- Generous free plan
- Easy to use
Cons
- No affiliate program
- Gets expensive
- Complex pricing