Marketers Guide

Best AI Video Tools for Marketing Teams (2025)

Marketing teams need AI video tools that produce professional ads, social clips, and product demos without a full production crew. Ranked by marketing ROI.

Last updated: April 2026 · 7 tools compared

Top 7 Ai Video Tools for Marketers

1
Synthesia

AI video generation with digital avatars

4.6(1,567)
|AI Video
2
Descript

Edit video and audio by editing text

4.5(2,345)
|AI VideoFree tierFrom $15/mo
3
Riverside.fm

Studio-quality remote recording platform

4.5(1,234)
|AI VideoFree tierFrom $19/mo
4
HeyGen

AI avatar videos with voice cloning

4.5(1,876)
|AI VideoFree tierFrom $29/mo
5
Runway ML

Next-gen AI video generation and editing

4.4(1,789)
|AI VideoFree tierFrom $15/mo
6
InVideo AI

AI video creation for marketing

4.4(2,345)
|AI VideoFree tierFrom $25/mo
7
Pictory AI

Turn long-form content into short videos

4.2(876)
|AI VideoFrom $23/mo

Frequently Asked Questions

Which AI video tool is best for social media ads?

InVideo AI and Lumen5 are top picks for creating social media ad content quickly from existing blog posts or scripts.

How much do AI video tools cost?

Most offer plans from $20-50/month for individual marketers, with team plans at $100-200/month.

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